Growing up at my house, it was practically a tradition to play this song for the family pooch around the holidays. Its a fairly certain method to make your dog go nuts. Particularly in years where we had a new puppy, playing this song was a pretty fun game. Most dogs become delightfully confused and frantic at the disembodied sound of their wassailing kin.
I guess the barking dog jingle bells isn't everybody's cup of tea though. This song (a 1950's Danish recording) was recently found to be "America's least loved Christmas Song," as it came in last place in a survey of 579 recordings. However, the focus group used to create the ranking consisted of "200 women aged 30 to 49, recruited via e-mail, who said that they either liked or loved Christmas music," and that sounds like a cat-lady hot bed to me. I think perhaps there was an anti-pooch prejudice afoot!
I bet if this was in the mix it would have been found to be THE NUMBER ONE XMAS SONG OF ALL TIME!!!